Home is a Feeling

October 2017

Street Art Supporting Animal Welfare in the UK

How the Story began...


When Paul Robinson proposed the idea of finding a wall on the street to create a large art piece, I was certainly excited by the idea of the project as I always am. But then, he also added that we will be doing it for a good cause, to support animal Welfare in the UK. This got me even more excited.

I love animals and I always had a pet whilst I was growing up in Italy. I have been missing my dog so much in the past 8 years of my London life. I miss home and I miss Isi. Home is a feeling of belonging and love and everyone should feel part of a secure environment.

Paul’s friend Jess works very closely with animal rescues, so with her help and Paul’s generous heart we approached two animal shelters, New Hope Animal Rescue and Furry Friends Animal Rescue. The proposal was to raise awareness for animal welfare through street art, whilst also raising funds through print sales.

To help deliver the message Paul collaborated with DDRegalo, combining the Pink Bear Cat with his typography slogan “Home Is A Feeling”.


Home is A Feeling - Wall

The artwork painted on the street is set behind a tall fence, where the Pink Bear and cat appear to be caged in and need to escape to find a new home.

This supports the movement of the rescues’ focus on improving standards for animal treatment as well as ensuring animals in need get proper care and homes.

This project is supported by Market Road GalleryArteMea and Forest Recycling Project


To raise funds for the rescues we have created 3 versions of the artwork.  The print will be going on sale Friday 27th at 12pm BST.  Available here  https://store.luapstudios.co.uk/

To raise funds for the rescues we have created 3 versions of the artwork.

The print will be going on sale Friday 27th October at 12pm BST.

Available here https://store.luapstudios.co.uk/

The Rescues


New Hope Animal Rescue is an Independent, non-destruct rescue dedicated to helping animals on death row and those with medical and or behavioural needs. We work with many other rescues and authorities to safeguard the welfare of animals and rehabilitate and rehome them properly. 


Furry Friends Animal Rescue is a home-run rescue located in Old Coulsdon, Surrey established in March 1999, dealing with various types of animals including dogs, cats, ferrets, rabbits, terrapins and smaller caged animals. We pride ourselves on being a non-destruct rescue, as well as operating a backup for life policy. There is a set adoption fee for all animals and this must be paid before we release the animal for adoption.

If an animal is not suitable for rehoming then we offer it a home for life. These are known as 'The Sanctuary Animals' and they remain in our care to the end of their lives. We take the term 'non destruct' very seriously unless the animal is terminally ill and suffering and there is no other option than euthanasia. We do not euthanise for behavioural issues.

Paint Sponsor

Forest Recycling Project donated the paint for the project. Another great service which I didn’t know existed until this project. FRP collects surplus, leftover paint from Re-use & Recycling Centres and commercial companies. The paint is then sorted, quality-checked, re-mixed if need be, and sold as a ‘green’, low-cost alternative to new paint, including for lower income customers, community groups, charities and not-for-profit organisations.

Mural Address

Market Road Football Pitches, Market Road, London N7 9PL


For more information about the project and rescues including print sale enquiries please contact Laura Pivetta from ArteMea Advisory at laura@artemeaadvisory.com

Miss you Isi! But you have a beautiful family to take care of you in Italy; My family :)